Clean As A Bristle
“Because the bristles are soft and so close together,” explains Kimberly Brewster, co-founder of Wands for Wildlife®, “they reduce the risk of potential injury to tiny patients – especially squirmy babies.” All well and good, but how on Earth could enough wands be acquired to do the job today, tomorrow and for years to come? The answer, like so many things these days, was the power of social media.
Mascara Wand-erful
Savannah Trantham, Wands for Wildlife’s other co-founder and a wildlife rehabilitator in her own right, posted a short article on the benefits of recycling mascara wands on her personal Facebook page. Just by chance, one of her friends who works as a makeup consultant noticed her post and asked Savannah to make it public. With Savannah’s blessing, she shared the post on her business page and it began to spread virally. This short video provides a condensed version of how it all began.
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