Recycling Flashmob = Street Art + Guerrilla Activism

When you see a piece of waste on the ground, do you walk by it? Or do you take a moment to pick it up and put it in its proper place? This question was at the center of one of the absolute coolest flashmobs ever. A large crowd in a mall celebrated the one person who took the time to make a difference.


According to the above video, 671 million kg of plastic products are produced each year. And every year, 400 million recyclable containers are not recycled in Quebec alone. 18,000 pieces of plastic float on every square kilometer of the ocean, making it obvious that our garbage is a growing problem. This incredible flashmob calls attention to just how many people choose to ignore that problem.

The look on the woman’s face when she is confronted by a cheering mob is priceless. This exercise in humor and positive reinforcement reminds us that every small action that helps the environment is a step in the right direction.

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